2023, Pentagram 
Marina Willer’s Team 

A nature-inspired brand identity for ERM, the world’s largest advisory firm focused solely on helping some of the world’s biggest brands become more sustainable.

The new symbol is inspired by energy-generating turbines and features lines within two concentric circles, indicating both macro and micro perspectives. It highlights the importance of every aspect of transformation in businesses towards a greener future.

Project team: Marina Willer, Kate Blewet, Marta Gaspar, Cleber de Campos, Charlotte Harmsworth, Mel Duarte (photography), Nathan Monaghan (motion), Dani Hernandez Rosales (motion, Berenice Lunn (motion)

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